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PLI vs localisation: stop treating them as the same lever

·Kapil Mehta·5 min read

Policy headlines conflate production-linked incentives with true local content. Indian PV competitiveness depends on both — but OEMs optimize them differently.

PLI cheques reward output scale; localisation rules shape bill-of-materials risk. Boardrooms that merge the two in one slide deck mis-price capex.

If you're an OEM strategist, separate the P&L line items. If you're an investor, ask which nameplates actually hit domestic value-add thresholds — not which press releases claim "Make in India."

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