Global filters
All FY years⌄
All months⌄
Lens Pro · OEM deep dive
Toyota
Toyota at 5.9% in Aug 2026 — partial volume; comparisons withheld
FY 2026-27 volume
1.2L
YoY -6.4%
Market share
6.8%
-0.2 pp vs prior period
5-period CAGR
+0.3%
FY 2021-22 → FY 2026-27
EV share
0.2%
of latest OEM fuel mix
Green share
27.1%
EV + Strong Hybrid
Market rank
#5
latest national period
Volatility
51.2%σ
growth standard deviation
Market position
Volume & share
Annual registration volume and share of the total national passenger-vehicle market.
Fuel structure
Fuel mix
Annual powertrain volumes reveal how the portfolio has transitioned.
Electrification
EV transition
EV share of this OEM’s own registrations against the national market average.
Growth diagnostics
YoY growth
Period-over-period growth highlights acceleration and contractions.
Seasonal structure
Seasonality
100 represents an average month across the complete history.
Market sensitivity
Market fit
Annual OEM volume against total market volume; β measures cycle sensitivity.
Relative growth
Indexed volume
Indexed to 100 at FY 2011-12 for direct trajectory comparison.
Latest competitive structure
Fuel table
Volume, share, growth and share movement for the leading fuels.
| # | Fuel | Volume | Share | YoY | Share Δ |
|---|---|---|---|---|---|
| 1 | Diesel | 13.39L | 55.50% | +5.0% | -5.8 pp |
| 2 | Petrol | 7.82L | 32.40% | +21.6% | +1.5 pp |
| 3 | Strong Hybrid | 1.91L | 7.90% | +82.1% | +2.9 pp |
| 4 | CNG | 1.01L | 4.19% | +73.2% | +1.4 pp |
| 5 | EV | 304 | 0.01% | +159.8% | +0.0 pp |
Fuel portfolio history
Powertrain entry and continuity
First active period, latest active period and peak volume for every represented fuel.
Petrol
ActiveEntered
FY 2012-13
Latest
FY 2026-27
Peak
FY 2025-26 · 1.4L
Latest growth
+21.6%
Strong Hybrid
ActiveEntered
FY 2023-24
Latest
FY 2026-27
Peak
FY 2025-26 · 90.2K
Latest growth
+82.1%
Diesel
ActiveEntered
FY 2012-13
Latest
FY 2026-27
Peak
FY 2012-13 · 1.4L
Latest growth
+5.0%
CNG
ActiveEntered
FY 2012-13
Latest
FY 2026-27
Peak
FY 2025-26 · 36.3K
Latest growth
+73.2%
EV
ActiveEntered
FY 2014-15
Latest
FY 2026-27
Peak
FY 2026-27 · 186
Latest growth
+159.8%
Product strategy
Model timeline
Active and exited nameplates, market tenure, segment and powertrain coverage.
Urban Cruiser Ebella
Electric SUV
Toyota's first battery-electric model launched in India
bZ4X
EV SUV
Toyota's first BEV India launch
Urban Cruiser Taisor
Compact crossover
Toyota derivative of Maruti Suzuki Fronx
Innova Hycross
MPV Hybrid
First strong hybrid MPV India
Urban Cruiser Hyryder
SUV Hybrid
Rebadged Grand Vitara; Suzuki co-dev
Rumion
MPV
Rebadged Ertiga
Hilux
Lifestyle pickup
India-market double-cab pickup
Vellfire
Luxury MPV
CBU; flagship luxury
Glanza
Hatchback
Rebadged Baleno; Nexa-like Toyota entry
Camry Hybrid
Sedan Hybrid
CBU; premium hybrid
Innova Crysta
MPV
Premium MPV; diesel still strong seller
Fortuner
SUV
Dominant premium SUV; 3rd gen 2021
Urban Cruiser
Compact SUV
Rebadged Vitara Brezza; discontinued for Hyryder
Yaris
Sedan
Sedan segment dying; discontinued
Etios
Sedan/Hatchback
Etios Liva hatch 2011; fleet use; discontinued
Prius
Sedan Hybrid
CBU; pioneer hybrid India; low volumes
Corolla Altis
Sedan
Segment declined; discontinued India
Innova (gen 1)
MPV
Replaced Qualis; 12-year run
Qualis
MPV
Preceded Innova; discontinued when Innova launched
Analyst context
What the history says about Toyota
Toyota at 5.9% in Aug 2026 — partial volume; comparisons withheld. FY 2026-27 YTD share 6.8% on 1,19,160 registrations. 12 active nameplates in portfolio.
Momentum
Contracting
Position
Major segment
Long-term trajectory
+0.3% CAGR
Research overlay
Recent launches and exits
Curated portfolio events that help explain changes in registration momentum.
2025 · product · positive
EV portfolio restart — Urban Cruiser EV
Toyota re-enters EV after 2019–2024 gap. Leverages Maruti e Vitara platform for India EV market.
2023 · product · positive
Innova HyCross strong hybrid launch
Replaces diesel Innova Crysta in premium MPV. Strong hybrid captures MPV segment — high average volumes.
2022 · product · positive
Strong Hybrid pivot — Hyryder, Innova Hycross
Toyota enters strong hybrid at scale. Hyryder strong hybrid with Maruti partnership. Innova Hycross replaces Innova Crysta petrol.
2022 · product · positive
Urban Cruiser Hyryder — Maruti co-development
First Toyota-Maruti co-developed product in India. Strong hybrid tech shared at volume prices.
2012 · product · positive
Diesel dominance — Innova, Fortuner, Etios Diesel
Toyota India almost entirely diesel-driven. Innova/Fortuner diesel among India's most durable volume sellers.
12 active models · average monthly history 0